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Richies East, a liquor store in Pensacola, FL, needed to have a unique counter top wrap to use as advertising and tasked Pensacola Sign and Graphics, Inc to do the job. The counter was particularly challenging because of its unusual “U” shape along with much wear-and-tear on the surface of the counter top. The sides of the counter were wrapped with the same high quality material used for vehicle wraps, and the top of the counter was specially laminated with a heavy duty floor laminate to increase the longevity of the graphics. The counter wrap was designed to build awareness for Cruzan 9 Spiced Rum, a rum that is made from a blend of nine natural spices. Counter wraps and custom vinyl graphics can be produced to fit any point of purchase application, as is the case the Richies East’s Cruzan Rum counter top.
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